The 72-Hour Prototype

See your operation running as real software, before you commit to the build.

Pick the workflow costing you the most. We map it with the people who live it. Then, from the first line of code, you're 72 hours from clicking through it, working.

Not one line of code gets written on a guess.

$7,500 fixed 100% credited toward your build Yours to keep, no matter what
Why this exists

You won the contracts. Now you're running them on spreadsheets.

Service companies land million-dollar lines of business, then run them on Excel, texts, and memory. Every week that holds, margin leaks out. And everyone knows it. But who has the time to go find the right builder? The DIY route turns into a Frankenstein of subscriptions that each do a piece of the job and refuse to talk to each other. And the big firms will happily build it custom, for a number with six figures in it.

The 72-Hour Prototype is built to break that stall: pick one workflow and see it running as real software, your terminology, something you can click, before you commit to a full build. You're not buying a prototype. You're investing in certainty.

How it works

The method is the name.
Field → Form → Function.

One sprint, three phases. The company is named after the way we work, and this is the whole method, compressed.

01 The dispersed, particle F, Field
Field · the mapping

We go where the problem lives.

Interviews with 2 to 3 people who touch the workflow from different seats: owner, admin, technician. Plus every form, spreadsheet, and work order you can hand us. Field ends with a green light to build, or with findings we resolve first. You will never pay for code built on guesses.

You keep: the Field Report, the mapped workflow and the plan.

02 The blueprint, construction-line F, Form
Form · the 72-hour build

Three days of build time.

A prototype you can click: every screen and flow working, your terminology, sample data standing in for the engine. Superficial by design, and proudly so: we perfect the experience before paying to build the machinery underneath it.

You keep: the working prototype, in your hands, not in a slide deck.

03 The solid F, Function
Function · the road to production

Your hands on the wheel.

A live walkthrough where you click through it, not a demo we run at you. Then the phase-one roadmap and a fixed quote for the full build, delivered in the same session, if you want it.

You keep: the roadmap, the fixed quote, and a recorded walkthrough.

Mapped in the field. Prototyped in 72 hours of build time. Proven before you commit.

What you keep, no matter what

Even if we never work together again.

The working prototype.

Yours. Show your partners, your team, your bank. Hand it to any builder you choose, including one that isn't us.

A phase-one roadmap & fixed quote.

Exactly what to build first, what it costs, and what it replaces. No estimates, no hourly meter, no surprise invoices.

A recorded walkthrough.

A short video of the prototype in action, for every stakeholder who wasn't in the room. It keeps selling the idea after the meeting ends.

No lock-in is the point. Certainty you can walk away with is what makes staying an easy choice.

$7,500
Fixed price
Half to begin · half at delivery
100% credited toward the build

The prototype becomes your down payment. Move forward with the phase-one build within 30 days and every dollar of the sprint is credited toward it. If the build runs $20,000 to $40,000, the sprint is the smartest first check you can write against it.

The guarantee

If the prototype doesn't change how you see your operation, don't pay the second half. Simple as that.

Built for owner-led service businesses, roughly $1M to $20M, running a critical operation on spreadsheets, texts, and memory.

Proof

The 72 hours that launched a line of business.

ARS won a multi-million-dollar facilities contract and planned to run it on Excel. One working prototype later, they could see what was possible. The prototype became a phase-one app, the app became the system of record, and today it carries the entire line of business: four guided workflows, intake to invoicing, used by techs on iPads in warehouses and on rooftops.

The 72-Hour Prototype is that move, made repeatable. Same method, same builder, now with a name and a fixed price.

See everything we've built
Step one

It starts with a free 30-minute diagnostic call.

Not a sales call. Triage. Walk us through the workflow that eats the most hours or causes the most fires, and we'll tell you plainly whether a sprint fits. If we can't scope it to one workflow, we'll say so. That honesty is the first deliverable.

  • 01

    Find the one workflow. The one costing you the most, scoped tight enough to prototype.

  • 02

    Name the seats. The 2 to 3 people we'd interview: owner, admin, the person in the field.

  • 03

    Define working. What "this works" looks like, in one sentence we both agree on.

Questions

Asked by everyone. Answered straight.

Is 72 hours real?

Yes, and it's 72 hours of build time, not 72 hours after hello. Field comes first, paced by your team's availability, usually about a week. Once the workflow is mapped and the first line of code is written, you're three build days from clicking through it.

Why is a prototype worth $7,500?

You're not paying for the days. You're paying for 25 years of knowing what to build, and for never funding code built on guesses. And if you move forward within 30 days, the fee is 100% credited toward your build, so the real question is whether you want your down payment to buy certainty first.

Can't you just quote the full build?

We could guess, and we'd be wrong in one direction or the other. Too high and you overpay, too low and the project quietly dies at 80%. The sprint replaces guessing with a working answer, and the fee counts toward the build.

What if we decide to build it in-house?

Great. The prototype, the roadmap, and the recorded walkthrough are yours to keep. Hand them to whoever builds it. Most people come back.

Why do you need to talk to three of my people?

Because the owner, the admin, and the tech all describe the same workflow differently, and the software has to work for all three. That gap is exactly where most builds fail. Watching someone finally listen to their day is also, we'll admit, a pretty good preview of what working with us is like.

What happens after the prototype?

At the walkthrough you get the phase-one roadmap and a fixed quote, in the same session. Say yes and the sprint fee becomes your credit. Say not yet and you keep everything. Either way, you'll never wonder what the software would have looked like.

The solid F

You pick the workflow.
We'll handle the seeing.

Thirty minutes to find out if there's a sprint in it. Worst case, you leave with a clearer picture of your own operation.

More of a venture than a project? There's a door for that too.